Our good friends at THE MAESTROS and director RENO SALAS invited us to work on this awesome campaign, developing a unique and original visual language and creating all the animated materials for this four videos, part of SPRITE´S new campaign BORN 2 REFRESH.
The graphic language that we developed, targets directly to the Gen Z and speaks to them in a fresh, fun and modern way.
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Sprite
Art Direction, Motion Graphics, 2D Animation, 3D Modeling, 3D Animation, Compositing.