A few months ago we created a music video for a mexican band called ALICE TRUE COLORS and their new single SALVAJES.

Trough the magic of social media and this thing called the internet, our music video was seen by LEO BURNETT and THJNK in Germany and they really liked it. They had an upcoming campaign to promote the new Coke Glasses available in McDonald´s and they had in mind a retro 80´s look and feel for it, so they reached out to us to create all the animated materials for this campaign based on the graphic style from the music video.

In order for this idea to work, we propossed to bring in the band and ask them to create the original music for all pieces based on their SALVAJES song and the McDonalds jingle, as a tribute to their music and video.

It´s awesome when things like this happen and good work calls in more good work.

Bring back the 80´s!

Hace unos meses desarrollamos un video musical para nuestros amigos de Alice True Colors y su sencillo SALVAJES. Gracias a la magia de las redes sociales y el internet, el video llegó hasta Alemania donde la gente de LEO BURNETT y THJNK tenian una campaña en puerta para COCA COLAR y McDONALDS la cual estaban planeando desarrollar con un look retro 80´s, por lo que se enamoraron de la estética de nuestro video musical.

Nos contactaron y nos pidieron hacer esta campaña para ellos inspirados en el look and feel del video musical que habiamos realizado. Para que esto funcionara, propusimos hacerlo como un tributo a la banda y su música e incorporarlos al proyecto encargándoles la tarea de crear para nosotros, un beat de música original basado en su sencillo SALVAJES y un jingle para el tradicional cierre de los spots de la famosa cadena de hamburguesas.